African Art Only Holds 1% of the Global Market — And That’s Exactly Why We’re Here

Africa’s voice in the art world is more than 1%. It’s time the world saw it.

In a global art market worth over $65 billion, African art represents just 1% of total sales. That’s not a statistic we can ignore. It’s a signal. A wake-up call. And for us at Infinite Treasures, it’s a sacred opportunity.

Despite centuries of influence, beauty, and mastery, African art has long been overlooked, underrepresented, and undervalued. The numbers prove what we already know in our bones: African artists have not yet received the stage, the honour, or the reach they deserve.

But here’s the good news—we are not waiting for someone else to fix it. We are building it.

The Problem: A Global Blind Spot

Only 1% of the Global Art Market Features African Art

African art makes up only 1% of global art sales. That ends now.

According to Art Basel and UBS’s 2023 Global Art Market Report:

  • The global art market is valued at over $65 billion

  • Africa’s share accounts for just 1% of that figure

  • European and North American buyers dominate nearly 85% of global art purchases

This means that not only are African artists underrepresented, but African collectors, curators, and platforms are also vastly outnumbered in terms of influence and visibility.

Our Vision: From Margin to Mainstage

At Infinite Treasures, we see this imbalance not just as a problem—but as our mission.

We are a platform by Africans, for Africans, to the world—intentionally curating, elevating, and amplifying the voices of African artists who tell our stories with excellence, spirit, and cultural truth.

We are committed to:

  • Increasing visibility for emerging and established African artists

  • Creating seamless global access to authentic, verified works

  • Educating collectors about the value and meaning behind African art

  • Changing the perception of African art from “niche” to necessary

Why This Moment Matters

The world is shifting. There is growing interest in diverse narratives, global south perspectives, and cultural authenticity. Yet without intentional platforms, African art will continue to be admired from a distance—but not collected, invested in, or preserved.

We’re here to change that. Our goal is not just to sell art—but to change the way the world sees it.

Because the truth is, there’s a treasure trove of African creativity that remains untapped. And it’s not just valuable—it’s vital.

From Us, To the World

Infinite Treasures is expanding the global footprint of African art. We are:

  • Representing African artists with fairness and honour

  • Sharing stories that carry cultural, spiritual, and generational weight

  • Creating a marketplace where African art is not an afterthought—but a focal point

This is more than a business. It’s a calling.

Join the Movement

Whether you’re a collector, curator, or someone just discovering African art—we invite you to be part of this shift.

The world has seen 1%.

We are here to reveal the other 99.

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The Zaria Art Society: Reclaiming African Art Through Vision, Not Rebellion

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To the Emerging African Artist: A Love Letter